MAJOR PROJECT 1 - TASKS
Chan Suet Yee 0358427
Bachelor of Design (Honours) in Creative Media
Information Design | GCD60504 | Sec 01
Task 01- Task 03 | Proposal Development | Design Proposition | Concept Presentation
LIST
TABLE OF CONTENTS:
Instructions
For the first phase of our project, we were required to work on developing an innovative concept that adds social, cultural, or economic value within our field.
We need to start by researching current trends and technologies, analysing case studies, and identifying gaps in existing solutions. This helped us shape our idea into something new and impactful.
Through brainstorming and discussions, we have to refine our concept, ensuring it addresses a real problem and offers a unique solution. Next, we’ll be preparing our proposal and presentation to bring our vision to life!
Process
To kick off our project, our team first created a FigJam board to organise our thoughts and ideas.
Initially, we considered topics like:
- Digital struggles for the elderly
- Women’s safety concerns
- Everyday knowledge gaps
After getting feedback from Dr. Wong, she advised us to pick a topic we could personally relate to. So, we went back to brainstorming and came up with new ideas.
Once we finalised our project title, we moved on to defining key aspects:
- Identifying the problem
- Setting project aims and objectives
- Determining our target users
- Developing "How Might We" and 5W1H statements
To collect data, I conducted interviews with three friends to gain insights on our topic. Once the interviews were completed, we met with Dr. Wong for further guidance.
She introduced us to the affinity diagram method to organise our findings and also told us that adding a case study would strengthen our research.
Instructions
Process
Refining User Persona &User Journey Map
We presented our previously created user personas to our tutor and she suggested some adjustments. Based on the feedback, we refined the personas to better represent our target users. Once finalised, we started creating the user journey map for these three personas to understand their interactions and pain points in using a habit-tracking app.
Instructions
Process
To organize these features effectively, we used the card sorting method, where we grouped them into different categories. Additionally, we asked our user personas to perform the card sorting exercise to ensure that the categorization aligned with user expectations. Once completed, we proceeded to create the Information Architecture Map. We identified four main pages:
- Home
- Statistics
- Community
- User Profile
We then searched for visual references together and discussed our UI Toolkit. We decided on the following design elements:
- Primary Color: Purple
- Secondary Colors: Yellow and Orange (to create a fun and lively aesthetic, aligning with our app's name, "Habiverse")
- Typography & Icons: We opted for a rounded font and icons to enhance the playful and friendly feel of the app.
- Digital Struggles for the Elderly : Issues faced by the elderly are often generalized, such as avoiding scams or learning to use smartphones. These topics can feel stereotypical, as interface challenges are something everyone encounters, not just the elderly. Instead, the research can be more specific by focusing on particular usability issues rather than broad assumptions.
- Women’s Safety Concerns : Women's concerns are a strong topic to explore, but it's important to define the specific issue—such as safety from domestic violence, harassment, or other threats. If you choose this topic, conducting interviews with individuals who have experienced or worked with these issues will be essential for meaningful research.
- Everyday Knowledge Gaps: Why would they rely on your knowledge apps when they can just Google or ask ChatGPT for instant answers? Unless you’re addressing highly specific gaps—like designing a water heater for blind individuals—your research needs to go beyond general information and provide unique insights or solutions.
- Modern young generation are exposed to a lot of information every day: It’s not wrong to using social media, everyone uses that. What’s the problem with this?
- Habit development & self-discipline management: It's a good starting point if you're pursuing this idea. For deeper insights, you might consider referencing books like Indistractable and Hooked by Nir Eyal. These could provide useful perspectives on habit formation, focus, and user engagement.
- Social Anxiety & Oral Expression: Social anxiety is a good topic, but the challenge lies in identifying individuals who actually have it. When conducting interviews, you'll need to find people with social anxiety and ensure they feel comfortable enough to share their experiences. Consider how you will reach them and create a safe space for open conversation.
- Interview Questions: All were approved. The questions were considered good, but solutions may not be necessary this semester. Instead, we should focus on gathering samples and ideas.
- Interviews: Each member needs to conduct three interviews and provide a summary of the findings.
- Financial Management & Budget Control: Too common and hard to do, not suggested
- Suggested grouping and summarizing interview findings into key categories, such as:
- Interviewees' background
- Their habits
- Challenges they face
- Noted that the Solution section in our interview questions was not necessary, but since we included it as part of our progress, it was acceptable.
- Encouraged us to conduct case studies, supporting our idea of incorporating them into the research.
- Why we target university students/zen z . Understand the reason.
- Find why issues happen- Why procrastination happens in these age? Why do have issues like this?
- Why lack of motivation? (e.g. too much entertainment, too much distraction, lack of money, etc.)
- Problem statement: Related to zen z, there are two groups of people: -already motivated to form a new habit -struggling to form a new habit
- 1st: already formed a new habit
- 2nd: still trying to form a habit but lacks motivation
- 3rd: not interested to form a new habit
- Put the first two line as the user needs, and put the user persona below which going under the name in journey map
- For the second user which is Sean, is a good work can be example for the rest.
- Bring awareness which cause to this person.[what action we need to do to aware him] for opportunities
- We need channel(for example like what the hobby he do, the social media he always use)
- What's is the incentive to let the person stay motivate
- For User 3 which is Chloe, Action change to help plan to study in the future and not focus on habit
- Add on some emotional experience in the tracking(it can make engaging, an example: duolingo’s owl)
- New a link for website, for cite
- Make the information architecture(can be card sorting) •make colour wheel based on what we gonna follow
- Taking the user persona idea? Help us to complete the information architecture and can ask some of our interview to provide idea [optional]
- For presentation we need appendix for Figjam board
- The features for information architecture map, card sorting , and user flow chart is all good, need to try put all into the slide.
- Make the title bigger, sub title make it small and put date
- Make body text larger
- Highlight main point
- For interview questions, make a conduct inside the view for user research
- Target user make as summary (number of people we asked)
- We don't need to show our research in presentation
- ONE slide should not exceed 12 seconds
- There is not much question for the Slide
- The only problem might be the wireframe, for a habit app, the habit might not be the the one which the user need, so try to add some selection and make the add button be more conspicuous.
- Missing the most important feature: Add Habit call to action
Throughout this module, I gained hands-on experience in designing a habit-tracking app from research to wireframing. The process was both exciting and challenging, as it required me to think critically about user needs and interface design. Conducting interviews and gathering insights helped me understand the importance of user research in creating a meaningful product. Working with my team was also a valuable experience, as we had to brainstorm, discuss, and refine our ideas together. This improved my teamwork and communication skills, especially when making design decisions and solving problems.
Observation
Findings
Through this project, I learned how to structure an app effectively using Information Architecture Maps and User Flow Charts. These tools helped us plan the navigation and ensure a smooth user experience. Choosing the right colors, fonts, and icons also played a key role in making the app feel engaging and fun, aligning with our concept of "Habiverse." Overall, this module deepened my understanding of UX/UI design and problem-solving, giving me valuable skills that I can apply to future projects.
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